Steelman the Exact Opposite of Your Current Startup or Project Idea

Here is what I am building and why I think it will work: [describe project]. Now imagine it is 18 months from today and the project quietly failed. Write a candid, unsentimental post-mortem explaining the top 3 blind spots that killed it—and tell me the single fastest test I can run in 48 hours to prove you wrong.

A good pre-mortem saves six months of building the wrong feature. Instead of asking friends 'Would you use this?' (which invites polite compliments), test the sharpest risk in 48 hours: put a real button or manual workflow in front of 5 target users and watch where they hesitate.